About Nextra
SHARE THE BUYING POWER OF A LARGE GROUP
ACCESS RESULTS ORIENTED MARKETING STRATEGIES, PROGRAMS & SPECIALIST SERVICES
OWN THE NEXTRA BRAND
The benefits are clear -
SUPERIOR PROFITABILITY
Our Vision
To be Australia’s first choice retail franchise operating in the newsagency
environment
Our Mission
To drive the benefits inherent in group strength to our customers,
Nextra members. With an outstanding franchise system that holds
distinctive competencies in the areas of marketing, product negotiations
and business management, we aim to provide complete support to
each individual member allowing and encouraging them to develop
a strong and profitable retail outlet through becoming a first
choice newsagency destination for consumers.
Our Background
The result of the foresight of a group of entrepreneurial and experienced
newsagents, Nextra Australia was established in 1995. The purpose
of the group was to manage the negative impacts and the market potential
created by the then impending deregulation of the newsagency industry.
Our Evolution
Over the last twelve years, Nextra has strategically worked to build
a strong and recognizable brand. We are currently Australia’s
premier franchise group operating in the retail newsagency environment.
From an initial 16 members we now boast more than 240 outlets across
the Nextra Group operating throughout Australia.
Our Future
Whilst continuing to improve and evolve our offer to the consumer,
quite simply, our intention is have a Nextra store in every major
retail precinct in Australia.
Our Structure
We are essentially a marketing group. Our structure is one where
independent business owners subscribe through a franchise agreement
and fee structure to Nextra. In return we commit to developing
and implementing marketing strategies, business systems and services
designed ultimately to deliver superior profitability and educate
franchise owners to achieve maximum potential as retailers.
Members agree to adopt and implement these elements in their own
store with training and support from our team.
The Nextra Support Team
Contact details located here.
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